Services

WE’LL MAKE YOUR COMPANY IMAGE SHINE-AT A PRICE YOU CAN AFFORD!

Susan Kay’s put your company logo on corporate apparel, custom sports shirts, and promotional shirts at a fraction of the price of our competitors. We’re sure that once you try us, you’ll never go anywhere else.

WE’LL EVALUATE YOUR LOGO – FREE !

Unlike logos used for business cards, letterheads, and the web, embroidered logos have not only height and width, but depth. Accomodations need to be made for the embroidery process. Our logo specialists will evaluate your logo, free of charge, to help determine what works best for you.

EMBROIDERY VS. PRINTING

In print, letters can be smaller and colors can be blended more intricately than in embroidery. But embroidery also has texture. So embroidered logos have the added advantage of character, durability, and are much more eye-catching.

LETTER SIZE

Lettering is the biggest challenge in embroidery; because we’re using needles and threads, letters must be no smaller than ¼ inch high. In addition, we may need to change a bit to keep the overall size appropriate for a shirt or other garment.

A STANDARD-SIZE LOGO

Since embroidered logos are measured in stitches, the more complex your logo is, the higher the stitch count. A standard-size logo has less than 10,000 stitches. Since most logos require far less than 7,500, your logo is probably standard-size. Logos that are not are subject to a fee, but don’t worry; we’ll do what’s best for both your budget and image. Since we often convert logos that have previously been designed for printing, we may need to tweak the logo for best results – at no extra charge, of course. Our main goal is to give you a logo that is both beautiful and unique. .

LARGE, DETAILED LOGOS

Because tens of thousands of threads can put a strain on any fabric, extremely large and complicated logos will make a shirt sag, or uncomfortable to wear. It may look great hanging in the closet, but that’s not what Susan Kay’s shirts are designed to do! We sell the best quality, most comfortable shirts in the industry. We want you to enjoy wearing them.

DIGITIZING

Designing for embroidery – called digitizing – is an art done by skilled professionals. It can take most of the day to make a code that tells our embroidery machines where to place each stitch — and digitizing artists are well worth the expense. After all, they’re designing wearable art. . . .

Of course, we know that some companies need a large logo. We have the expertise and experience, as well as the equipment, to process large, complex logos, and have done so repeatedly. But, due to the many additional hours of skilled labor and machine time, we have to charge additional fees. Our logo specialists will make sure that you’re aware of any additional charges up front. . .

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